Prêt à Manger Tops UK Survey, But Shows Digital QSR Customer Engagement Strategies Are Still Lacking
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Completion for customer loyalty among fast-casual restaurants in the UK is fierce, but Prêt à Manger continues to deliver. The healthy quick serve restaurant (QSR) provider of freshly prepared and natural foods has toped a UK customer experience poll that also featured Nandos, Frankie and Benny’s, Bella Italia, Dominos, and Pizza Express. According to brand loyalty and customer satisfaction scores, Prêt à Manger led the way as the UK’s healthiest and fastest QSR. This was the result of a new Market....

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