There is a new arrival emerging in Dubai’s loyalty program scene, and it promises to bring an “all-encompassing” customer experience to people who wish to engage in a wide range of travel, hospitality and entertainment-based activities. It’s called “U By Emmar,” and the flexibility it promises should make it a powerful player.
Along with help from Emaar Entertainment, U By Emaar is designed by the Emaar Hospitality Group and it will bring a unique, customer-centric and lucrative....