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Camp Bow Wow, a doggy daycare and boarding franchise, says it is quickly responding to the evolving needs of franchise owners and pet parents alike by releasing new technologies and resources to better serve its communities across North America.
With over 180 open camps across 42 states and Canada, Camp Bow Wow expedited the rollout of digital processes and capabilities to improve the speed and ease of transactions for customers, while addressing health and safety considerations associated with in-person interactions.
The brand rapidly debuted a secure, contactless system that eliminated the need for face-to-face payments with an online format for financial transactions, as well as introduced a digital Camper application. Revised processes were additionally launched to foster the strong partnership between Camp Bow Wow’s corporate team and franchise network, and ensure open channels of communications.
New tools for franchise owners included virtual trainings on topics like social distancing protocols and emergency preparedness, PPP and SBA assistance, customer communication materials and additional operational resources.
“Our unwavering commitment to our franchise owners and Campers is at the heart of what we do,” says Julie Turner, president of Camp Bow Wow. “During these unprecedented times, I have been so proud to work alongside our canine-loving franchise owners and support them in their dedication to pet parents across North America. Together we’ve streamlined operations and introduced new capabilities that have allowed us to quickly adapt the customer experience to what our two and four-legged friends need right now.”
On top of providing new technologies and increased levels of support for its franchise owners and customers, Camp Bow Wow’s nonprofit organization, Bow Wow Buddies Foundation, has continued its dedication to helping dogs receive proper medical care. Providing urgent funds to both homeless canines and those whose parents cannot afford their veterinary bills, the Foundation experienced a significant increase in applications due to the financial ramifications of the pandemic. Since January 2020, the Bow Wow Buddies Foundation has provided medical grants to 58 dogs in need, increasing the Foundation’s total grants to cover necessary medical care to over $600K for 500+ dogs.
Following a record franchise sales year in 2019 with a 16% increase in units sold, Camp Bow Wow has continued to propel the company forward through a series of recent accomplishments. Expanding the presence of its trusted day care and boarding franchises across North America, Camp Bow Wow has heightened its position as the leader in the pet care industry with numerous strategic partnerships so far in 2020: For more information about Camp Bow Wow, please visit campbowwow.com.
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