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BOSTON—PaperThin, Inc., provider of the leading Web content management system     CommonSpot™, today announced the release of CommonSpot CloudTM—a     SaaS version of its award-winning Web content management system (CMS).      Designed to enable fast time-to-Web, CommonSpot Cloud allows marketers     to quickly create and deploy compelling Web experiences independent of     IT for high impact marketing results.

“There is tremendous pressure on marketers now more than ever to deliver     on the promise of the Web. Organizations want better results, faster.      CommonSpot Cloud removes IT from the Web management equation so     marketers can easily combine their creativity with our powerful content     management capabilities for better results without encountering     bottlenecks. They can be up and running and quickly creating the digital     initiatives they want, and optimizing those campaigns in real time.      That’s a powerful combination that brings marketers real business     agility,” said Todd Peters, founder and president of PaperThin.

Key Benefits for Marketers:

  • High Impact Results
    Marketers get the powerful       capabilities they need to easily create well organized, SEO enabled,      interactive, and community-focused websites that drive new business       and strengthen online brands.
  • Multi-channel Optimization
    Marketers can optimize digital       content and campaigns across all Web channels, including social media,      mobile, etc.
  • Fast Time to Market
    Marketers can implement Web       strategies in weeks not months with minimal effort using CommonSpot       Cloud, and can start realizing marketing results immediately.

“We offer significant IT benefits as well,” Peters added. “CommonSpot     Cloud lowers Web operating costs and administrative burdens, frees up IT     resources, and improves reliability and scalability. This offering is     perfect for those seeking leaner, cloud-based Web infrastructures. While     we remain committed to our on premises, ColdFusion-based solution, we’ve     added this new cloud-based option to round out our offering with choices     that meet any organization’s needs regardless of size, budget, platform,      or resources.”

Key Benefits for IT:

  • Lower Costs and Fewer Resources
    CommonSpot Cloud offers       affordable, tiered pricing so organizations only pay for the       capabilities and infrastructure they need. Because it’s SaaS and in       the cloud, capital expenses for software licenses and hardware are       eliminated and ongoing maintenance, upgrade and support resources and       associated costs are significantly reduced.
  • Rapid Deployment and Greater Productivity
    CommonSpot Cloud       sites can be implemented quickly by PaperThin experts and just as       quickly handed off to business users greatly reducing your time to       Web. By removing the time and resources associated with the initial       build-out and ongoing maintenance, IT productivity greatly improves       because time can be spent focusing on more strategic business       initiatives.

CommonSpot Cloud is available on the Amazon Elastic Compute Cloud (EC2)      at four basic price levels—Express, Standard, Professional, and     Enterprise—but can be customized to each customer’s specific     configuration. Customers will be able to leverage the benefits of cost,      reliability, elasticity, and security for their Web infrastructure.      PaperThin’s Professional Services team, along with its certified     partners, will provide core implementation services for the initial site     build out and training. All ongoing server and software maintenance     tasks, upgrades, support, and performance monitoring will be handled by     PaperThin, eliminating the need for specialized internal IT resources.

About CommonSpot:

CommonSpot is a secure Web platform that includes a powerful content     management solution, a suite of marketing solutions, Web 2.0 and social     media apps, and an open-source application development framework that     allow organizations to create world-class Web experiences. CommonSpot     features a marketing suite that helps organizations increase site     traffic, brand loyalty, and conversion rates. Its intuitive user     interface allows everyday users to easily publish Web content via any     delivery channel (social media, streaming media, video, mobile, etc.).      And results from customers indicate that CommonSpot gives IT the ability     to create and deploy tailored functionality 50% faster than the norm,      and at half the cost—whether deploying out-of-the-box apps, designing     new ones, or importing and exporting apps. Available on premises or in     the cloud, CommonSpot serves as a Web foundation that puts power into     the hands of marketers for amazing digital results.

About PaperThin:

PaperThin, Inc. is a privately held, MA-based company. Its flagship     product CommonSpot™ connects people and brands through the Web.      PaperThin’s customers span multiple industries, including: government,      healthcare, higher education, and association/non-profit sectors.      Customers such as American University, Cornell University, Hasbro, Seton     Hall University, Sharp HealthCare, Sir Speedy, The National Park     Service, and Washington County of Oregon work with CommonSpot to solve     their most basic to complex Web needs. To learn more, visit PaperThin at www.paperthin.com,      follow us at www.twitter.com/commonspot,      view customer     videos on YouTube, or connect with us via LinkedIn.

 

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