The 2009 everyday card line features 107 greeting cards, including 38 fresh designs. The collection features cards that span a range of everyday sending situations including business thank you cards, birthday, congratulations, anniversary and sympathy. “Our everyday line of corporate greeting cards provides businesses with a wide array of designs, sentiments and personalization options to connect with each customer, prospect and employee,” said Marc Wagenheim, product marketing director for Hallmark Business Expressions. The full 2009 everyday card line is available at http://hallmark.businessgreetings.com. Green Business Greeting Cards The collection also includes six new Green business greeting cards and a mini assortment pack featuring several green business thank you cards, business birthday cards and other designs. The Green greeting cards are made with 50 percent sugarcane by-product and 50 percent recycled paper content. They bear a special icon and labeling on the back, and the envelopes included with the cards are also made from 100 percent recycled materials. ”We saw a strong demand for Green corporate greeting cards during the holiday season,” said Wagenheim. “These new cards will allow our customers to make a statement about their environmental consciousness while sending greeting cards year-round.” New Research Hallmark Business Expressions also revealed recent research regarding the impact of greeting cards on business relationships. Among the findings, the research found that 55 percent of consumers say receiving greeting cards, like business thank you cards, is valuable in building and strengthening relationships, and that nearly half are more likely to do future business with or say something positive to others about a company that sends them business greeting cards. In addition, almost one-third of consumers say receiving greeting cards from a business is likely to increase their overall trust in that business. “Building and sustaining business relationships – especially in today’s tough economy – requires ongoing communication. Our research proves that sending business greeting cards is a valuable and personal way to build loyalty with customers. And everyday events and milestones are great opportunities that open the door for communication,” said Wagenheim. *The sample for the 2009 Hallmark Business Expressions national survey was randomly drawn from a national list of adults 18 and older. The survey generated more than 2,000 complete respondents. About Hallmark Business Expressions Hallmark Business Expressions helps businesses cultivate relationships using greeting cards to communicate with key customers, prospects, employees and donors. Serving a wide variety of companies, from the Fortune 100 to small businesses, Hallmark Business Expressions provides distinctive ways to stay in touch andmake a lasting impression. The company offers a full line of Everyday and Holiday greeting cards for businesses and a variety of personalization and mailing services at http://Hallmark.BusinessGreetings.com. The company also offers custom design services for customers who require a unique card to meet a specific business objective. Created by the company that has helped people express themselves for nearly a century, Hallmark Business Expressions offers businesses that same knowledge and expertise in business greeting cards. Hallmark Business Expressions is a subsidiary of Hallmark Cards, Inc., headquartered in Kansas City, Mo.