MOOYAH Burgers, Fries & Shakes Seeks Customer Loyalty via Mobile Rewards App
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Customers at MOOYAH Burgers, Fries & Shakes wanted more from their favorite place to eat. They told company officials what they wanted and, as a result, there is a new mobile app aimed at engaging customers and building customer loyalty. Founded in 2007, the Plano, TX-based company serves fresh, lean American beef, all-natural Jennie-O® turkey burgers, black bean veggie burgers, buns baked in house daily, real cheeses, and toppings made from garden-fresh veggies. Loyalty360 caught up with Natalie Anderson Liu, Director of....

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