When it comes to the customer experience, MasterCard believes it shouldn’t just be effortless – it should also be seamless. The company this week announced its partnership with Zwipe to launch the world’s first fingerprint and authenticated contactless payment card.
The Zwipe MasterCard payment card combines the security of biometric authentication with the speed and convenience of contactless payment. It works by storing cardholder fingerprint data directly on the card, not in an external database. After activation....