Macy’s Continues Path Toward Greater Customer Engagement and Relevancy
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Macy’s has announced a series of new senior executive appointments as the company continues to deepen its focus on driving profitable sales growth, gaining more brand relevancy, and heightening customer engagement as a leading omnichannel retailer and innovator. What’s more, Macy’s announced last week that is acquired local beauty retailer Bluemercury for $210 million in cash. Bluemercury, which was founded in 1999 by Marla and Barry Beck, has 60 stores in 18 states, and around 500 employees. The Becks and their....

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