Any marketer aspires to having brand ambassadors spread the word about its company and product that attracts other consumers. For Lululemon Athletica, that lofty aspiration is a reality as the company’s brand ambassador program helps spread brand loyalty. During the company’s first-quarter earnings conference call on Tuesday, Lululemon Athletica CEO Laurent Potdevin discussed short- and long-term goals as a growth company building a global equity brand across geographies and new categories. “We continue to make....

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