Loyalty360 Reads: Newegg Embraces AI Technology for Customer Reviews, Square Go App Connects Shoppers with Beauty Professionals, Advance Auto Parts Offers Free Gas for College Students

Newegg Leverages AI to Summarize Customer Reviews 

Artificial Intelligence has made headlines again with customer review data. Newegg has developed generative AI technology to summarize product reviews to help shoppers understand the aggregate opinions of consumers who used the product to inform their next purchase.  

“With Newegg’s deep commitment to leveraging generative AI to improve the customer experience, offering ChatGPT-powered customer review summaries is the latest addition of our cutting-edge AI toolset,” said Andrew Choi, Director of Brand and Website Experience for Newegg. “The process of analyzing relevant information to make a purchase decision can be arduous. Viewing valuable customer feedback efficiently should remove some of the friction that shoppers encounter.” 

To maintain transparency and build trust, AI-generated content is clearly labeled by Newegg, ensuring shoppers understand the difference between the AI summary and the original product reviews. 


Square Launches New Booking App 

Expanding access to the personal care and beauty industries, Square has launched the Square Go app. Square Go provides consumers access to one of the largest networks of beauty and personal care businesses in the industry.  

“Square Go has helped me reach another level of clientele I didn’t know I could by increasing visibility of my business, which also helps us financially,” said Justin Lavalle, Owner of J Lava Salon in Winter Park, FL. “Square Go has added tremendous value to both my salon and clients by creating a professional look and ease of booking for my clients. Now, clients don’t need to stop their workday to call me and schedule appointments, but they can do it all themselves, which also helps save me time.” 

Square Go offers new, convenient features for consumers: 

  • Users can book appointments with new businesses in their area and select the best choice for them through various filters on location, service, and availability, for a streamlined, convenient experience.  

  • The mobile app suggests businesses based on a consumer’s previous booking patterns to better recommended suitable services.  

  • Consumers can receive appointment notifications and manage bookings through Square Go by confirming, rescheduling, or canceling appointments. Square found a 55% decrease in no-shows among Square Go users. 

  • Square Go makes rebooking more manageable by showcasing previous appointment history, helping grow customer satisfaction and retention, with 30% of consumers rebooking after seeing a suggestion to do so within the app. 


Advance Auto Parts Offers Students ‘Fuel Ride to College’ Sweepstakes, Other Giveaways 

As college students head back to their dorm rooms, Advance Auto Parts wants to help 10 lucky winners with some exciting sweepstakes. The aftermarket vehicle parts retailer has announced that it will be awarding 10 “fuel rides” in the form of four years of free gasoline to 10 lucky winners of the “Fuel Ride to College” sweepstakes. Helping incoming college students enjoy their time spent in their vehicles without the hassle of worrying about gas prices and other vehicle needs is a big priority for Advance Auto Parts.  

“Starting college is exciting for incoming freshmen, but that excitement is accompanied by anxiety and worry for both students and their parents, regarding finances and safety,” said Samantha Avivi, Advance’s chief marketing officer. “Through our ‘Fuel Ride to College’ program and complimentary curbside services for motorists, we want to put the brakes on fuel-filled worries for both students and parents, especially when it comes to having a reliable and safe automobile on the road to college, around campus, back home and everywhere in between.” 

In addition to awarding 10 four-year “Fuel Rides to College,” Advance will also award 20 additional winners a $100 Advance gift card to stock up on essentials to help keep their automobiles in top shape throughout the school year. If interested in learning more, visit AAPFuelRide.com through Aug. 18 to review eligibility requirements to enter for a chance to win and to review the sweepstakes rules. 


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