PokerStars launches rewards program in the United States
PokerStars announced that its rewards program, PokerStars Rewards, has officially launched in the United States and is available in Pennsylvania, New Jersey and Michigan.

Players can earn up to 33% back in reward value under this new program

Going back to the core values of the rewards program, PokerStars Rewards aims to offer players more value, more transparency, and more ways to win rewards.

This program comes after a three-month trial where players were able to provide feedback that directly impacted how the program was shaped.
 
Strava Enlists Former Taco Bell Executive for Marketing Initiative
Fitness startup Strava recently named Zipporah Allen the company’s chief marketing officer as the company seeks to grow its customer base.

Strava is a fitness-themed social network that allows users to track their workouts and share information about their activity with others.

The San Francisco-based company revived its CMO position with Allen’s hire to help pursue a much bigger user base. Strava wants to improve its community relations on its app, find other ways to engage with users and find new users.

Strava’s new CMO arrives as competition increases in the connected fitness space and the reopening of society means people have more alternatives to working out.
 
DoorDash Named Official On-Demand Delivery Platform for NY Knicks
Madison Square Garden Sports Corp. announced DoorDash as the Official On-Demand Delivery Platform of the New York Knicks, Westchester Knicks, and Knicks Gaming.

To tip off the partnership, the two have teamed up to launch a new community initiative titled “Donation Dash,” where the organizations will combine efforts to support kids and teens experiencing food insecurity by partnering with No Kid Hungry.

DoorDash is also teaming up with player RJ Barrett to give fans an inside look at some of his go-to dishes on DoorDash.
 

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