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Uber Rewards Customers for Shopping During Rides
The service has launched the Cargo Store App, which offers Uber credits for each purchase made. “Riders can purchase products from a curated marketplace when they are on-trip in their Uber and earn 10 percent back in Uber Voucher credits on every purchase. After they make their purchase, Cargo will ship the item directly to their home from a nearby warehouse, free of charge. Drivers also immediately earn an extra $1 every time a passenger orders through the Cargo Store App for the first time. Uber riders can download the Cargo Store App and begin earning rewards by scanning their driver’s Cargo Box QR code.”
Chipotle Sees an Increase in Same-Store Sales
It looks like the QSR’s loyalty program is working. “Chipotle Mexican Grill Inc. continued to post same-store sales gains in its second quarter, booking a 10 percent increase for the period [that] ended June 30, the company reported Tuesday.”
Krispy Kreme Redesigns Its Stores, Changes Menu
Krispy Kreme is changing its store layouts for the first time in over a decade and adding new menu items that buck health-conscious trends. “The doughnut company, founded 82 years ago, debuted a new location Tuesday in North Carolina that showcases Krispy Kreme’s new, extra-sweet menu. It features concoctions like doughnut-infused ice cream, milkshakes, and a customizable toppings bar for the glazed doughnuts.”
Starbucks Licenses Its Tech to Give Franchisees Access to Its Mobile App
The coffee chain “will take an equity stake in restaurant tech company Brightloom, formerly known as Eatsa, and receive a seat on the company’s board in exchange for giving Brightloom a license to some of Starbucks’ software.” This will almost certainly change the way QSRs and others implement digital experiences.
Equifax to Pay at Least $650 Million in Largest-Ever Data Breach Settlement
The company’s 2017 data breach, which left the personal data of 147 million consumers exposed, has come with steep consequences. “The settlement is vast in its scope, resolving investigations by two federal agencies and 48 state attorneys general and covering every American consumer whose data was stolen—or just under half the population of the United States. It does not just compensate victims who lost money: People who suffered through the hassles of bank phone trees and credit-card customer service lines can bill Equifax $25 an hour for their time.”
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