Customer Experience
GameStop Is Testing Different Store Layouts
The retailer will experiment with different store layouts to increase foot-traffic. “Some of the store concepts will be focused on competitive gaming and ‘home-grown e-leagues.’ Other concept stores will exclusively sell retro games and hardware. The new stores will be piloted in a ‘select market,’ though GameStop didn’t say exactly where they’ll be tested or if it’ll be somewhere in the United States.”
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