Loyalty360 Reads: January 31st, 2019
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Caesars Entertainment Upgrades and Renames Program   Caesars Entertainment has announced that its Total Rewards program will now go by Caesars Rewards. The name change takes advantage of the brand’s broad name recognition. In addition to the name change, the brand will also be adding additional rewards and incentives in the program, in part to promote Caesars hotels and other experiences around the world.   “From the iconic Caesars Palace in Las Vegas and through many of our other properties, guests know the....

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