Roiback Names 2019’s Biggest Challenges for Hotels
Roiback has created a list of challenges the hotel industry will be facing in 2019. Among the challenges is “the demanding consumer,” which should come as no surprise to anyone following senior level marketers in the hospitality space (although they’re more likely to frame the matter as something along lines of “opportunities for engagement through personalization”). Roiback’s list also highlights some of the tech challenges that will need....