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The latest news in the world of customer experience and customer loyalty.
PGA Turns to Former P&G Marketing Exec to Turn the Tide and Find New Fans
For millennials, their preference sports generally fall into the realm of the newer, non-traditional varieties—MMA, X Games. Or, for those who prefer something more traditional, they spend their time watching soccer instead of the stick-and-ball sports of their elder generations. Which is why Joe Arcuri may have the toughest job in sports. According to an article in The Wall....
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