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The latest news in the world of customer experience and customer loyalty.
Koch Industries Targets Super Bowl, Olympics Viewers with New Campaign
Politics and business make strange bedfellows, and it becomes even stranger when one influences the other. Case in point: Koch Industries. The massive, privately owned conglomerate is perhaps best known for the political beliefs and actions of its owners, brother Charles and David Koch. To help alleviate or at least balance out any misperceptions, the company is running a series of ads....
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