Loyalty360 Reads: December 30 | Retail Sales in US Grew 8.5%; Snappy

Retail Sales in US Grew 8.5% this Holiday Season
FoxBusiness.com says despite a supply chain crisis that has upended sectors of the U.S. economy, holiday retails sales this year increased 8.5% compared with last year, according to the latest figures released by MasterCard. 

MasterCard Spending Pulse tracked sales online and in-store, excluding automotive, between November 1 and December 24. Steve Sadove, senior advisor for MasterCard and former CEO and Chairman of Saks Incorporated, attributed the rise to shoppers being eager to secure gifts ahead of the retail rush. 
 
Snappy's Launches Mobile Food Ordering App
Snappy’s Convenience Stores has launched mobile grille food ordering, offering users a free $5 credit with the coupon code “5FREE”, redeemable now for a limited time.

“We’re giving customers $5 to spend on the Snappy’s App, it’s that simple,” Snappy’s marketing director Ryan Scaife said. “There is no catch. We want customers to use the app and order a favorite like a cheesesteak or a burger, and give them an incentive that’s worth their time.”
 
Adidas, Allbirds release low-carbon running shoe
RetailDive.com says eight months after introducing the Futurecraft Footprint shoe concept, Allbirds and Adidas on Dec. 13 announced the commercial launch of the product, which will be available on both retailer's apps and in select stores, as well as online at Adidas.

At $120 per pair, the initial drop will have limited quantities, with four new colorways set to launch in a broader rollout this spring. The companies have been collaborating on the low-carbon performance shoe for two years. The shoe produces 2.94 kilograms of CO2 per pair, which is a personal best for both brands, according to a press release. The new product is based on Adidas' Lightstrike midsole, but was redesigned to use Allbirds' bio-based sugarcane material.

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