Trending: Longer Cruises May Create More Customer Engagement
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Will longer cruises create more customer engagement and customer satisfaction in 2015? Despite some less-than-flattering incidents in recent years, a new survey of travel agents by Cruise Lines International Association (CLIA) found that 37% of agents reported an increase in bookings of 14- to 100-day cruises. Mark Flager, Sales Manager, WMPH Vacations based in Delray Beach, Florida, wholeheartedly agrees with the survey’s assertion. “Yes, indeed,” Flager told Loyalty360. “Longer cruises most emphatically will....

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