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Paytronix Systems, Inc. , a leading provider of reward program solutions to restaurants and retailers, recently published a report titled, “Is it Time to Change Your Rewards Program?” The report identifies the following four signs a loyalty program is ready for an upgrade: Declining loyalty, gaming the program, franchisee complaints, and a conflict with corporate objectives.
Loyalty360 caught up with Lee Barnes, head of Data Insights at Paytronix Systems, to further explore this topic. Paytronix has a history of....
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