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Do the habits of the ultrawealthy point to the future of m-commerce?
The best mobile commerce user experience comes from downloading shopping apps on a smartphone. Though growth in smartphone sales is increasing and the devices are spreading through the population, smartphone owners still tend to be more affluent than average.
And affluents may be taking the lead in shopping and buying via mobile. According to a spring 2010 survey by PriceGrabber.com, 13% of all US web-enabled mobile users reported purchasing online. That was up from 10....
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