Hilton Worldwide officials, hoping to create global customer engagement, brand loyalty and unique customer experiences, has announced its participation in a fully integrated global imusic platform, including concerts, VIP access, digital media, ticketing, content, and performance venues. Hilton@PLAY will include a global campaign created to connect people with enriching and playful experiences.
The program is anchored by a five-year strategic partnership with Live Nation, which will extend the message to the hospitality chain's more....