Gulf Air and Euro Motors Loyalty ProgramA host of new loyalty program partnerships continue to create powerful new customer acquisition and retention strategies for many brands. Because wining customer loyalty now means engaging consumers on a variety fronts, many of these partnerships can add extra dimensions to the customer experience. In many cases, this can give customers even more reasons to frequent the brands they love.

This is the type of customer experience that a new partnership between Gulf Air and Euro Motors is about to create.

Gulf Air, the principal flag carrier of Bahrain, and Euro Motors, the leading automotive dealer in the Kingdom, have just announced a plan to enhance their respective loyalty programs. This partnership will give consumers more flexibility and more convenience, which are two customer experiences that most consumers find extremely valuable today.

Specifically, Euro Motors’ Intaleq loyalty program will give members the ability to trade “Klicks” for Gulf Air’s FalconFlyer miles.

This benefit will also come with an array of enhanced services and privileges. Some of these include better redemption rates, special online booking bonuses, a substantial baggage allowance, three years miles validity, limitless lounge access, priority baggage handling, guaranteed seating accommodations, and more.

After signing the agreement with Paul Yates, the general manager of Euro Motors, Ahmed Janahi, Gulf Air A/chief, expressed his excitement over the new initiative.

“We are delighted to partner with Euro Motors and offer their customers the opportunity to enjoy the distinctive privileges and services offered by Gulf Air’s FalconFlyer programme,” Janahi said. “We truly look forward to working closely with Euro Motors and building a mutually rewarding, long-term partnership.”Gulf Air and Euro Motors

On their own, both loyalty programs possess a strong value proposition, but together they are even stronger.

Euro Motor's Intaleq, for example, gives members klicks equal to 1% of every Dinar spent. These can be used for parts, lifestyle accessories, brand merchandise, various car services, or even as a new car down payment.

Similarly, Gulf Air’s FalconFlyer also provides a host of innovative incentives and attractive member benefits including deals on hotels, car rentals, and bank promotions all around the world.

And now travelers across the roadways and throughout the skies will find even more value by engaging with these loyalty programs together.

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