Most of this country’s eyes and, millions around the world as well, will be focused on Super Bowl LI Sunday evening (6:35p EST kickoff), which will be held at NRG Stadium in Houston. The New England Patriots will be seeking their fifth Super Bowl title, while its opponent, the Atlanta Falcons, will be looking for the franchise’s first.
In this day and age of social media, Super Bowl commercials can create more customer engagement and, ultimately, brand loyalty than in the past. At $5 million a pop, each Super Bowl commercial....