Minneapolis loyalty marketing firm Denali Marketing was named agency of record for Wabash Valley Power Association (WVPA), a generation and transmission cooperative headquartered in Indianapolis, Ind.
Denali will create promotional materials for WVPA’s energy efficiency education efforts.
No budget was disclosed.
“We are very pleased to add Wabash Valley Power Association to our utility experience,” said Margaret Murphy, president of Denali. “It’s exciting for us to…”