A brand does not simply stay relevant for over 203 years if it does not innovate. This is certainly true for Citibank, which has never stopped innovating. For more than 200 years, Citibank has continually transformed customer engagement by finding new ways to bring businesses and consumers together.
During a general session at the IBM Amplify 2015 conference in San Diego last week, Andres Wolberg-Stok, Global Head of Emerging Platforms and Services of Citi Consumer Banking, demonstrated how the brand is still transforming customer....