Columbus, Ohio-based BRAVO BRIO Restaurant Group, which includes the BRAVO! Cucina Italiana (BRAVO!) and BRIO Tuscan Grille (BRIO), BRAVO | BRIO restaurants, Monday rolled out the myBRIO and myBRAVO! loyalty rewards cards Monday.
The Italian-themed restaurant group includes 100 locations under the three concepts, with locations in over 30 markets. The largest concentration is Ohio.
“When we did the research, many of the mid-sized, upscale affordable restaurants didn’t have loyalty programs,” said Bravo Brio....