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BigTime, a leading boutique provider of mobile marketing, announced today that it has launched a churn reduction and loyalty program with Etisalat. BigTime and Etisalat have launched a Loyalty & Retention Program aiming to increase the value and frequency of Top Ups. The "Super Reloads" program is a sophisticated loyalty and retention scheme that aims to reduce churn, increase frequency & value of Top Ups and at the same time create stickiness between Etisalat and its users. Dimitris Papazisis, Chief Executive Officer of....

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