Bank of America Enhances Customer Engagement With the Launch of New Loyalty Program
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Bank of America has announced the launch of BofA Rewards, a new no-fee loyalty program designed to recognize customers for their banking and investing relationships across Bank of America and Merrill accounts.  Beginning May 27, eligible clients can enroll to access enhanced benefits tied to credit cards, cash back deals, banking services, curated experiences, and more. Depending on tier status and engagement, members can unlock an estimated $150 to $4,000 in annual value. Bank of America Head of Consumer and Small Business....

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