Satisfied Customers Praise Employees for Going the Extra Mile in New Multimedia Advertising Campaign
PARSIPPANY, N.J.—(January 27, 2011) - Avis Rent A Car today launched a new advertising campaign that features customers complimenting employees who have exemplified the legendary Avis ‘We try harder’ customer service spirit. In an ongoing series of new ads, Avis will excerpt letters received from customers more than satisfied by their rental experience with Avis.
“The vast majority of our customers....