We’re seeing a lot of brick-and-mortar retailers embracing new technologies to expand their abilities and create customer loyalty. In both Kroger and Walgreens stores, cameras are no longer present for the sole purpose of catching shoplifters. They’re used to study customer behaviors as well.
Now, the grocery retail space is witnessing a new partnership that enables grocers to reward customers for their loyalty and to reach the customers at digital touchpoints. Associated Supermarket Group (ASG) and Wonder Rewards have....