NORWALK, Conn., Jan. 7 /PRNewswire/—Affinion Group, Inc., a global leader in customer engagement solutions that enhance and extend the relationship and loyalty of millions of consumers, announced today the closing of its acquisition of an Italian relationship marketing solutions company from a leading Italian banking group. Terms of the agreement were not disclosed.
The acquired company manages marketing solutions that increase loyalty and broaden the customer base of the banking group’s checking account business. Affinion’....