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Game On for Loyalty Marketers: Learning the Rules of Gamification to Drive Engagement
  • June 20 2013
  • Resource: Multimedia

Incorporating elements of game play into a person’s life usually begins at a very young age when a parent or caretaker turns a spoon into an airplane, and a child’s mouth is transformed into a destinationREAD THE FULL ARTICLE  ...Read More

What the Convergence of CRM, CEM and Loyalty Means for Millennial Consumers
  • April 10 2013
  • Resource: Multimedia

Baby boomers might get credit for breaking the cultural mold, but Millennials, their second generation of offspring – the first being Generation X –  are proving just as exciting and lucrative in their own unique way.Read Full...Read More

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Loyalty360 Reads: Hilton Launches Undergraduate by Hilton Lifestyle Brand, SIXT USA Offering Flat-Rate Fuel Deal to Rewards Members, and Pizza Hut’s New Campaign Celebrates Generations of Fandom
Bilt Partners with Mindbody to Add Thousands of Fitness Studios to its Rewards Program
Loyalty360 Reads: Brands Struggling to Meet Consumer Expectations for Integrated Financial Services, Dutch Bros Raised More Than $20 Million For ALS Research, and PetSmart Celebrates 40th Anniversary
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