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Customer Engagement Is Top of Mind at LIDS
  • October 02 2017
  • Resource: In-Depth Exclusives

LIDS has its head firmly in the loyalty marketing game thanks to some recent investments in technology. “We’ve moved into a new corporate office which allows us to use the latest technology available to connect with our brands, leagues...Read More

Engagement, Voice of Customer, and Customer Experience Management Are The Three Most Important Stepping Stones In The Journey to Loyalty
  • May 16 2011
  • Resource: Multimedia

Mark Johnson, CEO - Loyalty 360 - The Loyalty Marketer's Association"Engagement," "Voice of the Customer" and "Customer Experience Management" should be center stage in any CMO’s lexicon.   Yet, in...Read More

[Podcast] Setting the Pace with Loyalty: Stride Rite Shifts as Its Customers Shift
  • September 25 2014
  • Resource: Multimedia

Setting the Pace with Loyalty: Stride Rite Shifts as Its Customers ShiftRead More

[Podcast] Red Lion Hotels: Where Everyone Knows Your Customer’s Name
  • September 22 2014
  • Resource: Multimedia

Click to read Red Lion Hotels: Where Everyone Knows Your Customer’s NameRead More

Video: Loyalty 360 CEO Mark Johnson Speaks To Fox News About Creating Loyal Customers
  • March 04 2011
  • Resource: Multimedia

Loyalty 360 CEO Mark Johnson Speaks To Fox News About Creating Loyal Customers. Read More

A Review of the 2010 DMA's Digital Marketing Days by Mark Johnson, President and CEO of Loyalty 360
  • June 22 2010
  • Resource: Multimedia

I just had the pleasure to attend the 2010 DMA Digital Marketing Days (June 14-16th, 2010) at the Hilton in New York City. I enjoyed a variety of great sessions that focused on the turbulent,  dynamic and exciting times for the direct...Read More

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