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Luke Russell

Project Director
AIMIA

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Customer Loyalty a Top Priority at Chili’s

  • September 06 2016
  • Resource: DailyNews

Staying on the cutting edge of rapidly changing technology and evolving consumer expectations places customer loyalty as an absolute key priority at Chili’s Grill & Bar®. Wade Allen, VP Digital Innovation & Customer Engagement...Read More

Brand Loyalty at The Finish Line Starts with Customer Acquisition

  • September 06 2016
  • Resource: DailyNews

The Finish Line has a healthy amount of brand loyalty. But before achieving that lofty goal of brand loyalty, how does the brand start the process? Imran Jooma, Executive Vice President and Division President of Omnichannel Strategy, told...Read More

Omni Hotels Launches Unique Customer Engagement Campaign Around the Presidential Election

  • September 06 2016
  • Resource: DailyNews

Presidential elections almost always spark a plethora of opinions everywhere and Omni Hotels & Resorts hopes to cash in on these intense discussions. Starting today through Election Day, Nov. 8, Omni Hotels will launch “Polling for...Read More

Innovation Guides PeoplesBank to Ongoing Brand Loyalty

  • September 05 2016
  • Resource: DailyNews

PeoplesBank has been around for more than 130 years and one of the main reasons for that longevity is its ongoing innovation that has led to generations of brand loyalty.   “Innovation has always been a strong organizational value for...Read More

Chili’s Embraces Digital Innovation to Drive Customer Loyalty as a State of Mind

  • September 02 2016
  • Resource: Leaders in Customer Loyalty

Wade Allen, VP Digital Innovation & Customer Engagement for Chili’s Grill & Bar®, becomes incredibly animated when it comes to customer experience, customer loyalty, and customer engagement. As a result, Allen talked to...Read More

Abercrombie & Fitch Sets Sights on New Brand Identity and Increased Customer Loyalty

  • September 02 2016
  • Resource: DailyNews

Although the past fiscal performance hasn’t quite been so appealing for teen apparel retailer Abercrombie & Fitch, there is hope on the horizon as the company moves strategically toward a new brand identity and increased customer loyalty...Read More

Employee Engagement Keys Customer Loyalty at Hwy 55 Burgers, Shakes & Fries

  • September 02 2016
  • Resource: DailyNews

“Involve all your employees in your mission,” Andy Moore, Director of Communications for Hwy 55 Burgers, Shakes & Fries, told Loyalty360. Last year, Moore said, the company shut down all its stores and threw an employee...Read More

Great Service Companies Positively Impact Customer Loyalty

  • September 02 2016
  • Resource: DailyNews

Exceptional customer service is a critical piece of gaining and retaining customer loyalty. According to a new report from ServiceNow, some companies are much better than others at providing great customer service, without having to spend more...Read More

How Does QVC Stay on Top of the Customer Loyalty & Customer Experience World?

  • September 01 2016
  • Resource: Leaders in Customer Loyalty

QVC knows a little something about memorable customer experiences, acquiring and retaining customers, and driving significant brand loyalty. In its 27-year history, QVC, the world’s leading video and ecommerce retailer, has shipped more...Read More

Dollar Tree’s Customer Loyalty Shines Through Difficult Retail Environment

  • September 01 2016
  • Resource: DailyNews

For many people, the thought of running a discount retail business seems very daunting. But for Dollar Tree CEO Bob Sasser, business is solid and has been for quite some time now. How does a discount retailer like Dollar Tree spark customer...Read More

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