To say Starbucks has been customer-centric and customer-friendly would be an understatement. Now, the mega brand is set to launch a series of customer initiatives ahead of the upcoming holiday season and extending into 2015.
Starbucks CEO Howard Schultz said earlier this year that his company prides itself on a deep sense of community and human connection that our stores provide our customers as their preferred place.”
At the time, Schultz said Holiday 2013 was the first in which many traditional bricks and mortar retailers....