Online Retailers Must Provide Optimized Customer Experience or Lose Sales
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Online retailers must provide optimized customer experiences or risk losing sales, according to ShopVisible’s “Influence & Impact” report. In its report, ShopVisible found that site traffic from mobile devices and tablets significantly increased–accounting for 30% of all visits. Smartphones alone accounted for 15% of traffic in 2013, peaking at 20% in the fourth quarter. “Our Influence and Impact report serves sellers by helping them make informed decisions about omnichannel commerce trends,&rdquo....

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