Sprint wants to meet its customers where they are, and, many of them want to engage with the company via social media.
As a result, Sprint has implemented a new approach to its customer experience/customer service across social media, selecting Conversocial to empower agents to move incoming concerns to resolution across Facebook, Twitter, and other social sites.
Loyalty360 caught up with John R. Glenn, Vice President, Care Strategy, Operations and Transformation, Sprint, and he discussed the new customer service/experience....