The need for a seamless customer experience continues to grow, and POS (point-of-sale) technologies are a major factor in crafting quick and easy customer interactions. Included in these technologies is MasterPass, a mobile wallet program from MasterCard that stores credit card data allows users to shop online or in participating stores with the click of a button.
In its most recent merchant partnership, MasterPass is coming to popular airline JetBlue later this year. The partnership is a logical move for both companies, as MasterCard was....