Keynote Focuses on Best Practices for Cost-Effective Multi-Channel Citizen-Centric Government

KANA Software, Inc., a global leader in customer service solutions delivered on-premise or in the cloud, and used by more than 850 commercial and public sector organizations worldwide, today announced its Vice President of Product Marketing David Moody will be a keynote speaker at the CITIZEN 2012: Next-Generation Citizen Engagement Conference.

One of the most prominent events focused on citizen-to-government engagement, social CRM and eGovernment, the CITIZEN 2012 Conference will showcase the latest thinking in citizen-focused service provision; and emerging technologies involving the web and social media that make public bodies more efficient at responding to citizen needs. The conference will draw upon the experience of civil servants, policy makers, technologists, bloggers and market watchers. KANA, whose customers include 250 government entities around the globe, is a lead sponsor of the event, and is regarded as the leader in the 311 CRM space in the United Kingdom and North America.

Moody's keynote, "The Multi-Channel Challenge," will take place at 2 p.m. BST Thursday, June 28. An avid speaker, Moody is one of the industry's foremost experts on public sector CRM. At CITIZEN 2012, he will address the challenge of meeting growing citizen expectations for public services in a multi-channel world amidst ever growing budget constraints. Moody will share his experiences in working with government organizations to improve citizen engagement and transparency while addressing cost and complexity issues surrounding channel proliferation.

The CITIZEN 2012 Conference takes place June 28 from 9-4 p.m. BST in London at the Park Plaza Westminster Bridge -- close to the Palace of Westminster. Attendees can attend in person or access a live video stream of the event. Free tickets for public sector delegates (courtesy of KANA) have been allocated but there is a waiting list for cancellations. For more information, please visit: CITIZEN 2012.

About KANA Software

KANA makes every customer experience a good experience. A global leader in customer service solutions delivered on-premise or in the cloud, KANA Service Experience Management (SEM) lets organizations take complete control over customer service interactions, so they can take care of customers, while managing costs and reinforcing brand. By unifying and maintaining context for customer journeys across agent, web, social and mobile experiences, KANA solutions have reduced handling time, increased resolution rates and improved net promoter score (NPS) at more than 850 enterprises, including half of the Global 100 and more than 250 government agencies. KANA is based in Silicon Valley, California and has offices worldwide.

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