e-Dialog’s Independent Research Shows E-mail a Significant Driver of Multichannel Activity
BURLINGTON, Mass.—E-mail’s influence on offline sales, brand advocacy and discovery is even higher than expected according to the latest research from e-Dialog, a proven provider of advanced e-mail and multichannel marketing solutions within the GSI Commerce (Nasdaq: GSIC) Marketing Services division.
The Global E-mail Attitudes Survey of 13,000 consumers in 13 countries across the Americas, Europe and Asia Pacific reveals that e....