Disney Parks launched a user-generated marketing campaign that will run on TV, the Web and in the actual parks starting immediately and running through the end of 2011. In a push to use travelers’ own home videos and snap shots, visitors to the parks will now be able to share their experiences by posting them on a specifically dedicated website DisneyParks.com/Memories and with the possibility that they will be used in a future TV spot or in print or online communication.
Under the 2011 marketing theme of “Let....