Connexions Loyalty, a leading global full-service provider of loyalty program management and solutions, rewards fulfillment and card benefits, recently announced the launch of a partnership with SMILES SA, a leading Brazil-based coalition loyalty program. The partnership will allow Connexions Loyalty to expand its presence in the fast growing South American market and provide SMILES’ 10 million members with an array of travel rewards redemption options.
Scott Lazear, President of Connexions Loyalty, told Loyalty360 that he....