Loyalty360 Reads: October 18, 2019

Programs
 
FordPass Connect Goes Fee-Free for Life
The automaker has become “the only mainstream, full-line brand committing to the suite of services it has without fees. Those functions include remote locking/unlocking, starting, fuel level checks, vehicle health reports, and roadside assistance from the FordPass app.”
 
United Upends Loyalty Program to Prioritize Dollars over Miles
United Airlines has announced “that the criteria for elite qualification in its MileagePlus loyalty program would change dramatically next year. Starting in January of 2020, United’s loyalty members will earn elite status based on Premier Qualifying Flights and Premier Qualifying Segments only. Flight miles, the traditional metric by which frequent flyers used to earn status, are no longer going to be considered.”
 
Customer Experience
 
Oregon Lottery to Launch Sports Betting App Scoreboard
After some last-minute delays, Oregon’s state lottery has launched a sports betting app, Scoreboard. “Oregon will be the eighth state to add a live sports betting app, and one of 12 states offering legal mobile sports betting via an app. The lottery partnered with SBTech, a privately run company that specializes in sports betting services. The company also runs the Church Hill Downs sports betting service, which has a partnership with Golden Nugget Casino in New Jersey.”
 
B2B
 
Mastercard, Visa, eBay Drop Out of Facebook’s Libra Payments Network
In light of concerns aired by lawmakers, central bankers, and regulators, “the biggest financial companies that Facebook Inc. recruited to launch a worldwide cryptocurrency-based payments network have backed out of the project, threatening to derail an ambitious initiative to remake global finance before it ever gets off the ground.”
 
Employee Engagement
 
Lowe’s CEO Addresses Tremendous Change to Stores in Message to Employees
In a message to employees, regarding a change in its annual store-associate survey, Lowe’s CEO Marvin Ellison has expressed that “Lowe’s ‘re-designed’ and ‘renamed’ its annual employee opinion survey this year, in order to better ‘align with the core behaviors that drive our mission and areas that have a direct impact on associate engagement.’”
 

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