Loyalty360 Reads: March 8 | Salesforce Launches Tool to Help Businesses Drive Loyalty; Moose Toys Awarded Major Retailer

Salesforce Launches Tool to Help Businesses Drive Loyalty During the Pandemic
Salesforce unveiled a product designed to help companies that are selling through distribution channels automate, scale, and leverage AI-driven insights for their rebate programs. Called Rebate Management, it taps a customizable data model to promote visibility and collaboration for sales teams and partners.

The pandemic and corresponding rise in online shopping threaten to push supply chains to the breaking point. Early in the COVID-19 crisis, Amazon was forced to restrict the amount of inventory suppliers could send to its warehouses. Ecommerce order volume has increased by 50% compared with 2019, and shipment times for products like furniture more than doubled in March. Overall U.S. digital sales have jumped by 30%, expediting the online shopping transition by as much as two years.
 
Moose Toys Awarded Major Retailer's Toy Supplier of the Year
Moose Toys, a leading innovator in the toy industry, was named the Walmart Toy Supplier of the Year Award. The award was presented during Walmart's seventh annual Supplier Growth Forum, held virtually on March 3. During the event, Walmart shared the company's strategic initiatives, key areas of focus and future growth strategies.

"It is truly an honor to be recognized with this award by Walmart who continue to be one of our most valued global partners," said Glenn Abell, president, Moose Toys USA.
 
Nestlé Commits $1 Million for Next Gen of Restaurant, Foodservice and Hospitality Leaders
The National Restaurant Association Educational Foundation (NRAEF) announced today Nestlé Professional has committed $1 million to support young people from all backgrounds pursuing a future in the restaurant, foodservice and hospitality industry.

Nestlé Professional's contribution will be used to enhance and grow the NRAEF's ProStart® Program.  ProStart is the nation's leading high-school culinary arts and restaurant management training program with more than 140,000 students enrolled and 1,700 participating schools.  Nestlé Professional has a long history of helping young people acquire the necessary skills to be successful in the industry.  They have also been a strong supporter of the Foundation and ProStart since 2017.
 
Mountain Dew Celebrates Restaurants, Frontline Workers During NBA All-Star
Mountain Dew and Pepsi Stronger Together – PepsiCo's series of tailored community grassroots-based programs – together with NBA legend Shaquille O'Neal, will thank frontline healthcare workers, small businesses, and consumers in Atlanta, just in time for NBA All-Star 2021.

The NBA All-Star Mountain Dew and Pepsi Stronger Together partnership will engage four minority-owned Atlanta restaurants – The Slutty Vegan, Big Dave's Cheesesteaks, Slim & Husky's, and Scoville Hot Chicken – to deliver 2,000 surprise lunches to hospital workers at Wellstar Atlanta Medical Center and Northside Hospital this Friday, March 5. The deliveries will feature specially-made "All-Star Meals," each highlighting a local Atlanta favorite or a well- known dish. As an added benefit to the four participating restaurants, each will receive a $10,000 grant from Mountain Dew, through the Georgia Restaurant Association, to help ease the burden they have endured as a result of the COVID-19 pandemic. Consumers across Georgia will also be delighted that the brand is covering all DoorDash delivery fees – a promotion that will be automatically applied to all orders made through March 7, the night of the 2021 NBA All-Star Game.
 
Turtle Wax Celebrates 75th Anniversary With Introduction Of Scholarship Program
To kick-off car care season, Turtle Wax is celebrating its past while laying the groundwork for the next 75 years with the announcement of The Healy Family Scholarship Program and Turtle Wax Hybrid Solutions Ceramic Graphene Paste Wax, a new paste wax featuring the brand's patent pending graphene technology, one of the top, new ingredient trends in car care.

"It's been an incredible journey over the last 75 years, and I'm so lucky to have had a front-row seat to it all," said Denis John Healy, executive chairman, Turtle Wax. "The fact that we continue to expand to new channels and territories - yet stay true to our values - and make sure our products continue to be easy to use, are grounded in technology, and always come at a great price, is a testament to the foundation built by my grandparents and parents. I'm honored to continue their legacy and excited for what we have in store for 2021 and beyond."
 

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