Loyalty360 Reads: July 21 | Domino’s Launches Recycling Partnership, 7-Eleven Announces Order Ahead, and More

Corporate Social Responsibility
 
Don't Trash the Box: Domino's and WestRock Partner to Encourage Customers to Recycle Their Pizza Boxes
 
Domino’s has announced it is partnering with its primary box partner, WestRock, to launch recycling.dominos.com. This new website will share facts on pizza box recycling as well as instructions on how to recycle them, and what to do if your community doesn’t accept pizza box recycling.
 
"Because nearly everything that leaves a Domino's store leaves in a corrugated box, we know we have an opportunity to make a difference when it comes to packaging and recycling," said Tim McIntyre, Domino's executive vice president of communications, in a Domino’s news release. "Our goal is that our customers will set aside any misconceptions they have around the recyclability of pizza boxes, read the facts and put their empty box in the recycling bin – or call their municipality and ask them to add pizza boxes to their collection."
 
Retail
 
GameStop Now Requiring All Customers to Wear Face Coverings in U.S. Stores
 
GameStop has announced that it will start to require every customer to wear face coverings while shopping at all the brand’s stores in the United States. This change will begin on July 27, giving customers time to acclimate and employees time to get trained on this new safety measure.
 
“We believe this is the right thing to do to ensure the health, safety, and well-being of our associates and customers from the growing spread of COVID-19,” said George Sherman, chief executive officer for GameStop, in a GameStop press release. “Providing a safe environment in our stores for all customers and store associates continues to be our top priority, and wearing a face covering is a simple step every one of us can take to ensure the safety of others in our stores.”
 
Customer Experience
 
American Airlines Introduces New Technology to Enhance the Customer Experience
 
American Airlines has announced a new way for customers to get through their transactions, and that’s with their new touchless check-in experience. This touchless check-in experience, which started July 17, lets the user go to the gate without even touching the kiosk screen, even if they’re checking a bag.
 
According to the brand’s website, “When the customer arrives at the check-in kiosk, they can scan the boarding pass on their personal mobile device or one they printed out at home. After the boarding pass is scanned, the kiosk automatically prints the bag tags, all without the customer having to touch the kiosk. This new technology will be in place at more than 230 airports.”
 
Stop, Drop and… Pick It Up at 7-Eleven by Ordering Ahead
 
7-Eleven has announced that it has expanded the options on its delivery app to now allow customers to order and pay for items ahead of time.
 
“As people struggle to adapt to new routines in response to the COVID-19 pandemic, 7‑Eleven is committed to helping customers get what they need — when, where, and how they need it,” said 7‑Eleven Chief Operating Officer Chris Tanco, in a 7-Eleven press release. “The new pickup option on our 7NOW delivery app is an example of how we’re meeting customer’s needs to be in and out of stores quickly with minimal touchpoints and increased physical distancing, while also making life a little easier.”
 
Innovation
 
Meat of The Future: KFC and 3D Bioprinting Solutions to Use a Bioprinter to Produce KFC Nuggets
 
KFC Russia has announced that it is taking the next step on creating the meat of the future by starting the development of a 3D bioprinting technology that will make chicken meat with the 3D Bioprinting Solutions research laboratory.
 
“At KFC, we are closely monitoring all of the latest trends and innovations and doing our best to keep up with the times by introducing advanced technologies to our restaurant networks,” said Raisa Polyakova, General Manager of KFC Russia & CIS, in a KFC press release.” Crafted meat products are the next step in the development of our “restaurant of the future” concept. Our experiment in testing 3D bioprinting technology to create chicken products can also help address several looming global problems. We are glad to contribute to its development and are working to make it available to thousands of people in Russia and, if possible, around the world."
 

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