JCPenney Introduces New Rewards and Credit Program To Enhance Customer Experience
Last year, JCPenney unveiled a $1 billion reinvestment plan to improve operational efficiency and customer experience. Now, the Plano, Texas-based retailer is rolling out a new rewards and credit program to simplify how customers earn rewards while offering more ways to get cash back from their purchases. The program is free and can potentially put half a billion dollars back into the hands of JCPenney’s 20 million reward members. The new....