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Looking for a loyalty event? Why not attend one from the convenience of your computer? Loyalty360's marketing webinar series gives you exclusive access to insights from top brands and accomplished industry executives.
Loyalty360 and Salesforce discuss top trends, challenges, and opportunities shared by brand marketers.
To better understand customer loyalty’s evolving facets, Loyalty360 regularly speaks with senior-level brand marketers for first-hand insights and their perspectives on the indu... Read More
Loyalty360 and Salesforce discuss top trends, challenges, and opportunities shared by brand marketers
To better understand customer loyalty’s evolving facets, Loyalty360 regularly speaks with senior-level brand marketers for first-hand insights and their perspectives on the... Read More
+35%: The rise in customer desire for more exclusive access to services from brands.
-8%: The drop in desire for discounts on products or services.
+33%: The increase from consumers asking for more personalized offers and services from brands.
Even in a pandemic, cons... Read More
Do you like getting hit with "buy now" messages all the time? Well, guess what, neither do your customers! But everyone loves a quiz and tapping into that love and applying it to your marketing strategy can increase engagement, leads, first party data and LTV.
Pl... Read More
Powering new customer acquisition and growing the business by more than 350%
With the pandemic impacting so many aspects of life, home delivery of alcohol beverages has become an extremely hot market. This prompted, Drizly, the largest online marketplace for alcohol in North America, t... Read More
How does your loyalty program continue to stay relevant and valuable to consumers as they evolve buying behaviors in this changing landscape?
The answer: by implementing a data-led, customer-centric strategy, you’ll find actionable insights using the customer and loyalt... Read More
Two-thirds of consumers say their loyalty is more difficult to maintain than ever before. With unlimited choices at your customers’ fingertips, earning loyalty – and revenue – today takes more than a traditional program can provide.
So, how can you increase revenue no... Read More
There is no question consumers are spending more time than ever before with digital channels. In this new world of social distancing, we see an explosion of imagination as society uses technology to lessen the sting of our physical separation and offer a sense of belonging. We’re also seein... Read More
Netflix. Amazon. Google. Consumers love - and businesses thrive on - digital personalization. But the dirty little secret is that the way we collect the data that powers that personalization has led to an all-time low in consumer trust.So how do we earn it back – without pissing people off?... Read More
To be presented on February 14, 2020 at 1pm ET - Loyalty360 Brand Corporate Member Exclusive
Speaker: David Hixon, Senior Director, CRM/Cross Sell Marketing & Marketing Analytics, Ally Financial
Ally Financial has a diverse customer base and like many brands, is focuse... Read More