Supplier-Contributed Blogs

Welcome to Loyalty360’s Supplier-Contributed Blogs, your go-to source for daily insights from top experts in customer loyalty. Explore thought leadership on a range of topics, including loyalty program strategy, customer experience and engagement, rewards program design, cutting-edge technology, and more. Stay ahead of the curve with valuable content designed to help you navigate the latest industry trends.

Supplier-Contributed Blogs

The New Prerequisite for Brand Loyalty: Make Your Customers Feel Loved

Jonathan Petrino , Signal | February 09 2017

It’s the Age of the Customer, the era of the Internet of Me. Brand names and physical footprints are no longer the decision-drivers they once were. Consumers have turned their trust to whatever.

Fresh Start for 2017: 8 Steps to Spiffing Up Your Email Campaign

The Deluxe Team , Deluxe | February 08 2017

Are your email marketing campaigns hitting a stalemate? Maybe your open or click-through rates are dropping off, your content is lacking pizzazz or your subject lines are sounding more clichéd than.

19 Facts You Should Know About Millennial Moms

The Snipp Team , Snipp | February 08 2017

DEMOGRAPHICS AND KEY TRENDSAs a generation, Millennials are the most populous generation in America’s history.There are an estimated 75.4 million Millennials in AmericaAbout 1 in 5 of the 43.5.

How to Sustain Loyalty Through Your Mobile Engagement Strategy

Michelle Sequeira Yee , Bond Brand Loyalty | February 08 2017

In today’s mobile-driven marketplace, and with the rise of the Millennial “always on” consumer, having an app complement a retailer’s marketing strategy has become table.

Social Trends 2017: Social Channels to Become More Visual

The Baesman Team , Baesman | February 07 2017

Social media has always been a visual experience. From the invention of Facebook, one of the main attractions was the socialization of pictures that could be shared and viewed.Fast-forward a decade.

Social Media

What’s Next for Mobile Marketing in 2017?

Judd Wheeler , 3Cinteractive | February 07 2017

In a space that is evolving by the day, it is more important than ever for marketers to stay ahead of the mobile technology and trends that consumers are demanding. As we kick off the new year, here.

Do Hackathons Still Matter?

Nelan Schwartz , T3 | February 06 2017

The term might be outdated, but the idea of bringing teams together to solve big problems has never been more relevant.The word “hackathon” has no clear origin. I’m a runner, so I.

Employee Engagement/Training

How to Use Video in Your Email Marketing Campaign

The Idomoo Team , Idomoo Ltd. | February 06 2017

Visual content, including video, played a major role in all digital media marketing campaigns in 2016 and will continue to play a greater role this year and beyond. Our global society has moved.

11 Tech Trends You Can Bet Your Customer Experience Budgets On, Today through 2020…

The McorpCX Team , McorpCX | February 03 2017

Today, nearly every customer experience in nearly every industry is driven or supported by ever-more-quickly-evolving digital technology. The landscape is changing so rapidly that customer.

The Dynamic Duo: The Impact of Social Media and Content Marketing

The Metia Team , Metia | February 03 2017

Having lots of content is great, but it's nothing without an audience. That's where social media marketing can guarantee the success of your content strategy.The growth of social media.

Stock Trading with Loyalty Points

David Johnson , FIS Global | February 03 2017

Point redemption programs looking retain customers with stock portfoliosRewarding customer allegiance is nothing new, but we have seen a flourishing of loyalty schemes over the last few years. Not.

Loyalty / Rewards Programs

Moving Beyond What Customers Want to What Customers Need

Brennan Wilkie , InMoment | February 01 2017

Earlier this month, InMoment released our 2017 CX Trends Report. The objective of this annual exercise is to examine various areas of customer experience (CX) from both consumer and brand.

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