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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
With an in-house team of 30 developers working on its POS and loyalty program, you would think Rich Hope, the Chief Marketing Officer for Jersey Mike’s Franchise Systems, Inc., would feel a little content that his technology is state-of-the...Read More
David Prokupek is the CEO of Ideal Image, a direct-to-consumer telehealthcare brand with a mission to help people look and feel their best through laser hair removal, body sculpting, Botox, and anti-aging services, among others.
Loyalty360 CEO...Read More
Ideal Image CEO David Prokupek makes it clear that, when it comes to the challenges of tech stacks, he is an 80-20 person through and through.
“I’d like to get 80% of the gain out of 20% of the platforms,” Prokupek says. &ldquo...Read More
In the world of fuel service and convenience, nothing seems to be predictable anymore. But ExxonMobil’s Yan Côté believes he and his team are getting as close as they can these days when it comes to consumers’ engagement with their...Read More
Ryan Draude is the Head of Loyalty and Digital, and Melanie Butler is the Manager of CSM at Loyalty Strategy at Giant Food, a retailer in the Washington DC, Virginia, Maryland, and Delaware area with over 160 stores.
In 2020, Giant Food won a...Read More
Dave Martinelli is Chief Marketing Officer for Mohegan Gaming & Entertainment, a master developer and operator of entertainment resorts, including Mohegan Sun in Connecticut, Inspire in South Korea and Niagara Casinos in Canada, and the newly...Read More
If the past year was all about brands being flexible in how they engaged and rewarded their customers, then Giant Food hit their nail square on the hit when it came to launching an upgraded loyalty program in 2020.
The grocer actually named the...Read More
All the engagement technology and loyalty wizardry in the world can’t seem to help a lot of brand marketers when it comes to understanding how to look at their customers in 2021 after what everyone went through last year.
“I think it...Read More
Tammy McIntosh, the Senior Vice President and Customer Rewards Manager for PNC, recently spoke with Loyalty360 CEO Mark Johnson about their rewards and engagement programs around their financial products and services.
PNC Bank operates in 21...Read More
Since Joella’s Hot Chicken just launched its first loyalty and rewards program in April, Chief Marketing Officer Katie Wollrich says she has an idea of what it will take to make the info actionable once the data starts rolling in.